Exam EN Course CodePreviousNext1. What is the first step in the strategic planning process ? Plan implementation Performance evaluation Defining vision and mission Gap analysis PreviousNext2. SWOT analysis includes all of the following except ? Threats Weaknesses Goals Opportunities PreviousNext3. What is meant by “vision” in strategic planning ? A detailed implementation plan The current state of the organization A future aspirational description of the organization A statement of corporate values PreviousNext4. Which of the following tools is used to analyze the external environment ? SWOT Analysis PESTEL Analysis KPI Analysis ROI Analysis PreviousNext5. What is the primary purpose of identifying Key Performance Indicators (KPIs) ? To improve salaries To track progress toward objectives To prepare the budget To reduce workforce PreviousNext6. A mission statement describes ? The expected results in 10 years How the organization will achieve its vision The organization’s core values The organization’s profitability level PreviousNext7. Which of the following is considered a strategic objective ? Training 5 employees within a week Reducing operational costs by 15% within a year Purchasing new equipment next month Running a one-week marketing campaign PreviousNext8. KPI stands for ? Key Process Indicator Knowledge Performance Index Key Performance Indicator Known Performance Information PreviousNext9. What do Key Performance Indicators (KPIs) measure ? Skills only Customer satisfaction only Progress towards goals Legal status of the organization PreviousNext10. Which of the following is a tool used for strategy implementation? SWOT analysis Balanced Scorecard Financial planning only PESTEL analysis PreviousNext11. How does a mission differ from a vision ? It is long-term It is too general It focuses on the current state of the organization It is measurable PreviousNext12. Which of the following is used to assess the internal environment? SWOT PESTEL KPI KPI PreviousNext13. The Balanced Scorecard includes ? Only the financial perspective Four main dimensions Only two strategic dimensions Vision objectives only PreviousNext14. One of the risks of lacking strategic planning is ? Increased revenue Enhanced organizational stability Lack of clarity in direction and vision Easier decision-making PreviousNext15. Periodic strategy evaluation helps in ? Ignoring external changes Keeping the plan unchanged Adjusting plans and improving performance Avoiding employee involvement PreviousNext16. What is meant by GAP Analysis ? Risk analysis Analysis of the gap between the current and target state Strengths analysis Market growth analysis PreviousNext17. A successful strategy requires ? A plan only A strong marketing team Top management support and full commitment A large number of employeesPreviousNext18. One of the objectives of using a dashboard is ? Making technical decisions Filtering employees Monitoring performance across various aspects Executing advertising campaigns PreviousNext19. Which of the following is NOT one of the Balanced Scorecard dimensions ? Financial Internal Operations Employee Learning and Growth Brand Reputation PreviousNext20. How does leadership support strategy implementation ? Through complete neutrality By leaving teams unsupervised Through guidance, support, and follow-up Through full austerity PreviousNext21. What happens if objectives are unclear? Performance improves Easier measurement Difficulty in identifying KPIs Faster execution PreviousNext22. A strategic plan is usually ? Daily Weekly Short-term Long-term (3–5 years) PreviousNext23. One outcome of effective environmental analysis is ? Uninformed decisions Anticipation of challenges and opportunities Ignoring competitors Reduced employee engagement PreviousNext24. A suitable performance indicator to measure customer satisfaction is ? Profit margin Number of employees Complaint rate Production cost PreviousNext25. Strategic planning helps in ? Promoting randomness Clarifying direction and decisions Eliminating follow-up Stopping innovation PreviousNext26. Who is responsible for monitoring strategic performance ? All employees The cleaning team The strategic planning team and leadership Clients PreviousNext27. One of the key components of a strategic plan is ? Daily tasks Strategic objectives and performance indicators Weather forecasts Vacation plans PreviousNext28. The SWOT analysis is used to identify ? Costs and profits Strengths, Weaknesses, Opportunities, and Threats Employees' names Random data PreviousNext29. A successful strategy must be ? Unclear and complex Ambitious but unrealistic Clear, realistic, and measurable Based only on previous strategies PreviousNext30. Strategic alignment means ? Working in isolation Ensuring all efforts are directed toward achieving strategic goals Reducing staff roles Focusing only on financial results PreviousNext31. One method of evaluating strategic success is ? Counting the number of meetings Measuring performance against KPIs Employee happiness only Increasing marketing emails PreviousNext32. What is the purpose of a vision statement ? To define daily routines To express the long-term aspiration of the organization To calculate salaries To set prices PreviousNext33. A mission statement should include ? The company’s hobbies The organization’s core purpose and values The CEO’s achievements Marketing slogans PreviousNext34. The strategic planning cycle ends with ? Sleeping Performance review and feedback Budget cuts Social media posts Previous Completion
